TheGlamourai is a webzine produced by Kelly Framel, a multi-media creative director based in downtown New York City. Part fashion blog, part glossy mag, part fantasy travel portal, it’s your ultimate online destination for stylish daydreams.
Tune in for inspirational editorials, beauty tutorials, outfit ideas, DIYs, jet-set travel tips and more. And always remember to dress for the adventure you want to have!
Kelly Framel: Creative Director; lover of ball gowns, paper crowns, harem pants, red beans + rice, and whiskey on the rocks
I am happiest when I’m on set, directing a shoot. It is bliss.
My favorite daydream is less time on the computer, more time on set.
Modern art is YouTube.
My favorite artist is Dolly Parton.
My greatest fashion moment was when I wore a one-of-a-kind, hand-painted Nonoo x De Gournay gown to the Tiffany Blue Book Ball with the handsomest man in the world on my arm.
When I get dressed in the morning, I think can I wear these harem pants one more time?
My fashion pet peeve is all those horrible fake logo shirts. Please stop the Célfies.
My greatest style regret is letting my best friend give me a mullet ~ then dyeing it 4 different colors ~ circa 2002.
My top beauty essential is a good brow pencil.
The key to life is to remember it’s all temporary. So be kind, be respectful of the earth, and make whatever you’re doing as fun as can be.
Vintage is a poignant reminder of how much we have lost.
Being a glamourai means giving a f*ck ~ not only about how you put yourself together, but also about how it affects the people around you and the world at large. Conscientiousness is chic and considered consumption is always in.
Erin Framel: Market Editor + Production Manager; lover of homemade popcorn, handsome strangers, swingy skirts and cashmere sweaters
My favorite artist is Georgia O’Keefe. I used to replicate her paintings as a little girl, long before I knew their symbolism.
I am happiest when I haven’t looked at my phone in hours.
My favorite daydream is traveling the world and falling in love ~ both at once preferably.
New York’s best hidden gem is this spot at 38th and 8th Avenue. If you glance up to the North West corner, you can watch ballerinas dancing for several floors up. It’s such a beautiful visual escape from the bustling streets.
My greatest fashion moment was when I wore Lela Rose. Every time. I feel like my best self in her clothes.
When I get dressed in the morning, I think how have I shopped all my life and still have nothing to wear?
The thing that would surprise people most about my job is how labor intensive it can be. Hauling garment bags ain’t easy!
My fashion pet peeve is elastic ruching. It’s the cheapest shortcut.
My greatest style regret is the time I let a stylist do “anything he wanted” with my hair before a friend’s wedding. It was horrific. There are pictures that need to be burned.
My top beauty essential is Dr. Jart’s BB cream. Without it, I am nothing.
The key to life is great friendships, laughter, kissing. Also wine… Yeah, mostly wine.
Vintage is what first made me fall for fashion.
Being a glamourai means making your own rules, owning it, doing you.